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Creating a market for American Bresse meat

post #1 of 5
Thread Starter 

I first read about the American Bresse chicken last year and I'm seriously contemplating getting them, establishing a flock to raise for meat birds.

 

We raise Freedom Rangers for our family (and sell a few), and our local area will pay $3.50-$4.50 for pastured chicken.  I've been reading about price levels and from what I can see, the Bresse can get (in France) about 2-4 times the price of regular pastured chicken at the very least.

 

I have a background in marketing and business, and one thing I know is that it's quite a bit harder to establish a demand for a product, as opposed to creating a product to fulfill an existing demand.

 

Is anyone marketing and selling these birds as meat birds?  At an appropriate price?  I'm thinking these will not be Farmer's Market type birds, but I bet certain high end restaurants would be a decent source of business.  I also thought that it might be fun to do a taste comparison (Bresse vs. grocery store chicken) at a local marketplace and then collect names/email addresses for future CSA-type preorders. 

 

There would be a lot of things that would go into it - learning how to caponize, having a good setup to raise one batch of chickens for 6 months, sourcing high quality grains/feed/milk, etc. 

 

The one nice thing about these birds, is that because they take so long to get to market size, they would be ready right in time for Thanksgiving and Christmas which is when a lot of people are more willing to buy special poultry and pay accordingly.

 

Anyway - so is anyone doing this yet? I know the birds have only been in the country for 3 years so it might be too early to really see results, but I'd love to know if anyone has been successful in getting an appropriate price for Bresse chicken.

Uncle Dutch Farms - Blogging my journey from working city mom to rural homesteading housewife.
Rural Living Today - Encouragement for the Urban-to-Rural Transition
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Uncle Dutch Farms - Blogging my journey from working city mom to rural homesteading housewife.
Rural Living Today - Encouragement for the Urban-to-Rural Transition
Reply
post #2 of 5
Did you end up getting some bresse?
post #3 of 5

yeah, anyone know about bressefarms? price is better than greenfire, so im wondering if too good to be true. 

post #4 of 5
Quote:
Originally Posted by wyomingmaryland View Post

yeah, anyone know about bressefarms? price is better than greenfire, so im wondering if too good to be true. 

I was not satisfied with my order from bresse farms. 5 out of 10 of chicks died. When I contacted him hole told me I should be using Ls50 in there water and does it with all their chicks for their first 3 to 8 weeks. Why in the world would one day old chics need antibiotics for 8 weeks? I wouldn't have ordered his chicks if I had known this and it was not disclosed either.
post #5 of 5
Quote:
Originally Posted by alishacunha View Post


I was not satisfied with my order from bresse farms. 5 out of 10 of chicks died. When I contacted him hole told me I should be using Ls50 in there water and does it with all their chicks for their first 3 to 8 weeks. Why in the world would one day old chics need antibiotics for 8 weeks? I wouldn't have ordered his chicks if I had known this and it was not disclosed either.

 thank you alisha

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