First, a disclaimer. I've always used coupons, store cards, bought on sale, etc. But dd went to a couponing party where she learned how to really use those sales, coupons, e-coupons and the latest thing "reward bucks". She came home, explained everything to me. And, I caught the bug. So I planned my week's foray into the stores (I'm lucky, 4 different stores nearby). My rules include not buying anything I wouldn't normally buy and not travelling more than 4 miles from my house. My take this week.... 6 bags of keebler cookies (my favorite-pecan sandies) for $2.00 plus tokens for $10 off toys. Thanks, Target. Vons gave me a 50% savings, including really good toothpaste for 75 cents each (I love those store and manufacturing coupons). At CVS and Walgreens, glade candle refills and throw blankets for 10 people got me more than half way through my Christmas list for only $25.00 (total, not each). I promise you, its as addicting as byc. My favorite site is www.saveathomemommy.com because you can dive off from there to lots of other sites, and she does alot of the work for you. Try it, I don't promise the stores will owe you money, but you'll sure get a whole lot more bang for your buck.