Huge Uptick in Likes

drumstick diva

Still crazy after all these years.
Premium Feather Member
11 Years
Aug 26, 2009
138,555
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Out to pasture
Actually" likes" takes the place of "ovations." I liked that name much better. Likes makes it sound like Facebook which I hate with a passion.

I think Bycers are probably more used to the likes from Facebook, and maybe just routinely click on that from habit. The more you post, the more- likes you end up having- just because more people are exposed to your responses.

I gave you a like just now, because I like different points of view.
 

centrarchid

Crossing the Road
11 Years
Sep 19, 2009
26,385
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Holts Summit, Missouri
The change may cheapen the effort of acknowledging a post. In my case it gives an odd motivation to post more without investing as much in the quality of the content. The "like" value of a given post does not seem as strongly correlated with informational value.
 

Nifty-Chicken

Administrator
BYC Staff
14 Years
Dec 26, 2006
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Great discussion!

It's a very tricky balance on how to manage "like" and reputation systems. There are actually people that specialize in just this one type of system... the psychology, impact, algorithms, calculations, etc. There are even books that focus just on this topic... in fact, I've interacted with the author of this book on the subject... and it's amazing how complex something so relatively simple can become.

So, yes, the "likes" system isn't a perfect measurement of "quality"... just like "post counts" aren't either... but they are important metrics when combined with other data points.

In fact, it's been really awesome on this new system I have WAY more access to aggregate and analyze data than I ever could before, and it's been amazing to run reports on the community and seeing the signals that come through all the noise!
 

aart

Chicken Juggler!
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Human psychology and cultural anthropology is fascinating!

So, yes, the "likes" system isn't a perfect measurement of "quality"... just like "post counts" aren't either... but they are important metrics when combined with other data points.
That's for sure!
How/where are these metrics most valuable...as an advertising 'CV' so to speak?
 

Nifty-Chicken

Administrator
BYC Staff
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Dec 26, 2006
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California - SF East Bay
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How/where are these metrics most valuable...as an advertising 'CV' so to speak?

Great question!

Advertising: Nope, not at all. We've never had an advertiser care one way or another about these.

The value is in a few key areas:
  1. Increases user engagement (both the peeps giving and receiving the likes)
  2. Member post popularity and quality
  3. Post & thread popularity & quality (for example, this feature lets users sort each thread by most liked)
    upload_2017-6-22_15-42-8.png

I've been running some really interesting queries and I can find really interesting stuff. For example, here are a few queries I might run:
  • Members that joined in the past 3 months that have over 500 posts sorted by post-to-like ratio. This shows me which new members are potentially future community rock-stars.
  • Members that have the most likes on their posts in the emergencies section over the past year. This can help me identify who might be some of the more experienced members of the community.
  • Threads started in the past month in the "Raising chickens" section that have the highest total-likes. This can show us some threads that we might want to feature in our newsletter or homepage
So, that's just a few examples that return really interesting results. Again, "likes" and # of posts aren't perfect measures of quality, but they definitely help show which content people like the most and which members post stuff that people like the most... which is very helpful to the growth and sustainability of our awesome community!
 

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BantyChooks

Pullarius
Project Manager
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Aug 1, 2015
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I give "likes" (I call 'em ovates still) for things I find funny along with the educational posts.
 

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