I've done a heat lamp and a MHP. First batch of chicks had the heat lamp with a 250 watt bulb that ran so hot that the red coating on the bulb burned off, so I switched to a reptile bulb, maybe 75 watt? I think it's fine with a lower wattage bulb, doesn't smell like it's about to go up in flames, though I don't like that the light keeps the chicks up at random hours. When you're brooding indoors next to your bedroom, that's not so enjoyable.
Second batch of chicks I did a MHP, wrapped in Glad press & seal, which was attached to hardware cloth and wired to a wire kitchen storage shelf in a U shape, so the chicks could really nestle against it at the bottom of the U, or stand up against the sides. When they got older they would sleep on top of the U portion, which was a little cooler. I reduced the temperature setting one notch a week. Chicks were noticeably quieter with MHP and had a normal day/night schedule. The restriction with MHP is that it doesn't fit many chicks. I had 4 and they were pretty much spilling out of it by the time I took it away at 4 weeks.