"Queen Annes Poultry - Our Birds Are Treated Like Royalty."
You could use the royalty concept as your underlying branding theme.
Nothing says you have to have "Goth Punk Chick" as your conceptual element. Often enough, our carefully orchestrated brand of whackiness is lost on the population at large. It may even turn off customers.
Something a bit more mainstream, or at least perceptually innocuous, could better serve. Be different, even avant garde, in the privacy of your own home. In your business, keep your customers in mind.... it's their money you are asking them to part with. They, in turn, want to do so with someone they trust.
Consider these:
"Rebel, Pierced and Tattoed - Hillbilly's Sellin' Chickens".... or
"Queen Annes Farm - Our Poultry Is Treated Like Royalty."
Within the perception of your market share buyers, which do you think is going to have the greatest appeal?
It is the larger market share which grows you into profitability. That you are a "visionary" is rarely recognized until you're dead... or very old. In the meantime, you gotta eat!
That leads to my next question: Have you done the obligatory market/buyer research and designed a business model around that? Your "Whacky Chicken" approach could work, but you need to find out.
HINT: The folks on BYC are only one small part of the buyer market at large.