I'm at the point where folks want the same thing over and over...lavender, omh, clean cotton...these 3 fragrances sell OUT so fast. I can never keep it in stock..it is time for BIGGER MOLDS....and bigger batches but I just cannot keep up. I found that offering more than 6 fragrances at a time was making folks olfactory gland overload! After you get selling you will find what sells the best...I made a lovely swirled honey almond coco bar and I STILL have it hanging around. I donated some of it to the Community Kitchen thinking I got rid of most of it...WRONG...just found about 10 bars of it tucked in the back of my curing crates!!
I go to the store and check the crate from time to time...I like to see which soaps are selling the best. If one fragrance is hanging around too long...I ditch it...move on to a new fragrance. BUT OMH, Lavender, and Clean Cotton never hang around. 3 steady and 3 new fragrances every order seems to be the norm.
With the 3 accounts (farm stand, gift shop, and corner store) PLUS Chickenstocks' and internet orders...I get very frustrated with not being able to please every time. I'd save the internet website for later....I could not keep enough cured stock on hand. Start making soap for X-Mas in AUGUST!!
My best tips for you all just starting...
Soap 2x a week 6 different fragrances 40 bar batches total weekly is 240 bars ...get your stock UP to around 1000 bars. THEN market it and try to keep a running inventory in excel. It helps...to get ahead before you start selling. Keep to your 2x week soaping schedule...that way you can rotate the stock easily.
I run OUT all the time...customers get disappointed quick. I try to keep returning customers happy by giving a free bar now and again. I excuse myself by telling them I'm a one woman show and folks are patient with me...my price is good that is why...they will wait.
Also keeping track of your expenses for the business for come tax time....excel, again is perfect for calculating your expenses and total cost per unit can be calculated easily. It is important to see your profit...I could be doing a WHOLE lot more...but keeping it small helps me develop my product better...test the market....and evolve my packaging.
Remember small business starting out have 2-3 years before they are running smoothly and with a profit...so do not fret too much. Have fun and enjoy this craft...passing on the knowledge helps keep you motivated.
I LOVE the tent!!