Direct phenotypic selection is the only way to improve these traits though, difficult or not. And it is not impossible to get good birds from hatchery birds. I know someone who bred show quality d'Anvers from hatchery ones. Hatchery ones have a lot of genetic diversity. Many of them have all the necessary genes to get the correct breed type but they have a lot of other genes besides, and it is only by inbreeding birds with the desired traits that you can get show quality birds. Yes, I said it, the dreadful inbreeding word. Inbreeding is a tool, it can be used for good or evil, just like a knife. The trick is to inbreed the good traits and eliminate the bad ones. If faults emerge, they were already in the gene pool. It is the job of a responsible breeder to eliminate them, and to select for vitality always.