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Hi MNall:
You are right, there are a wide variety of Poultry feeds available.
For layers most feed contains 16 % protein (the 24% you list is likely gamebird starter and not chicken 'grower' which usually is 15% protein).
So should you stick with 16% protein layer feed? I have been feeding 16% Layer, but have begun mixing a higher protein feed with it (while offering calcium on the side) so that their average protein level is around 18%. Once I use up the feed I have now I plan on going with a 20% layer feed.
I have read a lot of folks here at BYC mention the positive effects of a slightly higher protein diet (not 24% though on a permanent basis as I think that would be too high).
So why do almost all the feed companies offer only a 16% Layer feed? I can't say for certain, but my guess is money. Lower protein feeds are cheaper to manufacture, and cost the consumer less to purchase. If they offered a higher protein feed (at a higher price) most customers would go with the cheaper, lower protein feed.
For the farmer who makes his living selling eggs, a few cents saved on each dozen eggs can make a big difference when selling thousands of eggs. For folks raising chickens for hobby, fun, and maybe sell a few dozen eggs per week, I think an extra dollar or so per bag is worth the benefits to the chickens....