AXE Commercial: "A Question Unanswered" (with my chicken 'Miss Peach')

chickenvsworld

Hatching
8 Years
Jul 10, 2011
8
0
7
So it just dawned on me that you guys would probably really enjoy this. I made and entered it AXE commercial to a MOFILM contest for London's BFI Film Festival. AXE was looking for a fresh new commercial that differed from their usual ads ... something that was smart, witty, and appealed to both sexes.

Entry (starring Miss Peach): http://www.youtube.com/watch?v=0h3pxLrREFY

I
didn't place (although I still think it would've made for an awesome ad campaign), and no surprise, AXE ended up choosing commercials that were almost identical to their previous ads.
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No regrets though! Wouldn't change a thing! (except for shooting it with the Canon 7D I now own, as opposed to my old Sony HDR-HC9)

... GET CHICKS!
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LOL Guess the manufacturers did not think their target customers would identify themselves with a chicken! Little do they all realise what tough little critters these birds are. Other then their name, there is nothing "chicken" about them!
 

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