Most likely the wire is nichrome. Its the same type of wire you would find in a space heater, hair dryer or cloths dryer. Diameter and lenght of wire determines its resistance values. The longer the wire the more resistance, and the less heat, it will produce. The best way to measure how long of wire you need is to use a ohm meter and measure the resistance along the lenght of the wire. If the wire is coiled up like a spring, you will need to stretch it out so that the coils donot touch each other before measureing the resistance. If the coils touch, this will lower the resistance readings and result in using a longer piece of wire than is necessary. Just dont strectch it out of shape. Usually a reading of around 60ohms will yield about 250 watts of heat using 110volts of electricity. In comparison, a 110v spaceheater is usually around 1500 watts.
In the past, I have used the heating wire out of space heaters to make a heater for incubators, but this sometimes means spliceing more than one piece of wire together to get the resistance reading I am looking for.