Well, the supplier of the incubator has confirmed the screw is the temperature control, and confirmed it needs turning clockwise to increase, but over the past couple of days I have turned it round and round, and now it's up to 36.7. The supplier has offered to sort the problem under it's warranty, but of course then it's what to do with the fertile eggs which have now been in six days already.
Thanks DrRob, that's really put my mind at rest for now at least. I will continue with this incubation, but then send it back under warranty before next attempt. Whilst the lower temperature may be fine, I should be able to change it as required. May as well whilst it's still under warranty.