Announcement April Fools 2016 - New Development: Chicken Feed That Changes Egg Shell Color!

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First, my questions are:
1) Is the feed a CHEMICAL alteration or additive and if so, what are the potential side effects on a long-term basis, if any?
2) Is there a maximum dosage schedule, or rather an upper limit to not exceed, perhaps "Do not feed for longer than X amount of months/weeks/years etc?
3) How many of the 500 hens in the study, per color group (ratios), did not produce the colored eggshell or a desired color (Color other than the intended color), so in other words what is the accuracy of your product?
4) Is the mechanism of action actually from the calcium proteins that are ingested, such as how flamingos will eat shrimp &/or krill to obtain their pink feather coloring?


Now for my Product Labeling Entry:

{Company Name}'s Rainbow Brite Eggs in:
~Pink Rose (Pale Pink)
~Crisp Sky Blue (Pale Blue)
~Minty Mojito (Pale Green)
~Chocolate Wonder (Dark Brown)

EDIT:
So I had one afterthought! If you were to hatch a fertile egg with the altered eggshell from a hen having ate and produced the varied colored eggshell, will the genetic makeup of the chick then be altered and if a hen then produce, itself without the need of the feed, the eggshell color it was hatched from? Also, if a Roo, will it then produce chicks that, if hens, will then too produce the eggshell colors the Roo hatch from, carrying over the altered genetic mutation? Thus now creating a GMO chicken line?
 
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How about "Colour Eggs" name should not be complicated. That was the whole purpose of the experiment to turn white eggs into Coloured one.
 
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