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We buy yellow butter directly from a farm and I know they aren't adding anything to it. When cows are on pasture, the butter is more yellow, especially in the spring when they are eating all the new growth. The raw milk we buy there is not homogenized and the cream sits on top until we shake it in...the cream is always 'creamy,' not white, but it borders on yellow, especially in the spring. Butter is this fat, very concentrated. Anyway, I know margarine is colored to look like dark butter and now butter is often colored, too, since most cows aren't on pasture, but I wanted to point out why they are aiming for this color...it is the natural color of butter from healthy cows.