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Most folks won't go out of their way to buy eggs. Almost all of our sales from the farm are to folks that live within three miles of us. I originally had a sign in the yard a few summers ago. Once we had a good base of customers I took the sign down. I still pick up a new customer every now and again from word of mouth.
My wife also has a regular sales route in a nearby city. She started by going door to door to different businesses in the city to see who was
interested. Now she has a regular route that she does every two weeks where she sells 40-50 dozen.