Organic is not a rip-off. There are shysters who hide behind the organic label, but that doesn't make all organic products wrong or bad. I've seen that Countryside organic feed and that poster is correct, it's wonderful looking stuff, and I'd feed it but I can't find a reliable local source. I think the problem is so many people are buying it around here they can't keep it in stock. Right now I'm feeding Layena crumbles, they don't care for the pellets at all, I made the mistake of buying a bag and the rest is still out there - I'm sneaking in a bit every time I fill the feeder just to use it up. They'd scratch it out onto the ground and waste it; I never have that problem with them and the crumbles.