Double mating:
Some color patterns are stable, but some are not. These latter tend to have a spectrum of light to dark, picture a barred bird that seems very light as if the dark bars were small and the light bars were larger; on the other side of the spectrum there would be dar birds where the dark bars were larger than the light bars. Other patterns are like this as well, where one aspect of the pattern might be very pronounced or hardly visible depending on the bird. Maybe the aspect of the pattern is well defined, or maybe it is all smutty, meaning blurred in to the other colors.
In these pattterns, to get well marked birds in a given sex, it is usually necessary to use one mate that is well marked and one that is not. For example, a well marked female, if paired with a well marked male, might produce poorly marked females, but a well marked female, paired with an overly dark male, will produce well marked pullets. However, the males will not approach the Standard. Thus, in order to get males that approach the Standard, the opposite polarity is required. Thus, one use two different breeding programs to produce weither well-marked pullets or cockerels. Lamon and Slocum's work The Mating and Breeding of Poultry does a pretty good job of explaining which patterns need to be double mated and which are fine with single or Standard mating, meaning a mating where both parents approach the Standard.