What makes a bird “heritage”?

He's really nice looking.
I'm just confused when you're saying he's a heritage Plymouth Barred Rock, and that others of his breed aren't.
He's of what's bred towards standard/Show. Hatchery stock is primarily focused on production.
 
Okay, but are both still heritage?
Heritage will conform mostly to the APA. Occasionally there is a hatchery quality bird that will fit, or is really close though. Most often they don't look like the Heritage type.
 
He's really nice looking.
I'm just confused when you're saying he's a heritage Plymouth Barred Rock, and that others of his breed aren't.
To almost every popular chickenbreed hatcheries created their own similar looking hybrids, which often causes confusion.

Some hatcheries even point out the differences between production type and heritage:

Heritage: https://www.meyerhatchery.com/Heritage-Barred-Plymouth-Rock-Day-Old-Chicks-p213412031

https://blog.meyerhatchery.com/2020/07/breed-spotlight-barred-plymouth-rock/
 
The other question I have, is are these actually heritage birds? https://www.rochesterhatchery.com/PoultryCategory/heritagebreeds
Andalusians don't look like it (more like blue Leghorn) as they should look like this:

And neither do the "Cuckoo Maran" look like true Coucou Marans to me. Note that hatcheries often intentionally misspell Marans without the "S" as this is a sure sign that these birds will be hybrids and not the pure breed or heritage kind.

This is what true Coucou Marans look like: http://marans.eu/ca.htm#ca
 

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