Wow...alot going on!!! Kudos Bresseman!!! And cant wait to see the video mcbutterpants!!!!
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A couple of thoughts...I'm fine with it being a "niche market." Too much success is not always a good thing. To me it will always be an artisanal market, and I don't mind being an artist. From a financial standpoint, we have to work hard to educate people about good food...good for you...good for the animals...good for our eco-system. Agreed, its not easy, but it can happen. People need to see the beauty of "enough" and "slow." These birds are expensive, but with proper husbandry, you can greatly reduce your acquisition costs by hatching your own birds. Then its a matter of access to pasture as a supplement to your feed of choice to help control inputs. Cost management, marketing, and quality...its the only way. We love the challenge and love getting everyone's insight here. Keep up the good work...Thanks for your kind words. I think that the issue here is the bottom line vs reality. Americans have been so acculturated to the Cornish cross that it's going to be an uphill battle to get them to value a tough, skinny rooster, young or not. Fact is we can barely give them away these days. The only folks who are processing and consuming cockerels are the folks who don't have to be converted. Heritage breeds will always be a specialty market! Restaurants in my area truly want them as do some farmers markets. However price point is truly a challenge. The point where the rubber meets the road is really American culture and the fast, cheap, unnaturally augmented food that we as a country have become accustomed to. I'm afraid that the market for the Capon and the Heritage breed will always be those who care about those traditions and those who are involved in the foodie and local food movements. Without these niche markets we who raise and propagate these breeds would have little to no market. Yes the local food and heritage markets are thriving but even in these niche markets there is a ceiling to cost. I have now invested more than I probably will ever see in profit. It's a good thing that expediency has not overruled my crazy desire to provide the ultimate chicken dinner. At least I and my family and friends will be able to experience these birds first hand.
Actually, there are "Producer/Grower" exceptions in California that allow you to process and sell birds from your own property, without state or federal inspection, if you are doing less than 1,000 a year... just thought you might want to know. Thanks!....How much is too much? You will never get the time back, and here in California, I cant even sell them unless they are processed at a FDA approved facility. That adds as much as feed to the cost of a young bird....
And sell to the public and or restaurants? I thought when I looked at it there was some restriction that made me think it would not work. But it was in extreme legalize, so I could be wrong.Actually, there are "Producer/Grower" exceptions in California that allow you to process and sell birds from your own property, without state or federal inspection, if you are doing less than 1,000 a year... just thought you might want to know. Thanks!
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