Try vitamin E for reduced scarring. I hear that vitamin E is really good for skin injuries. Also, A&D ointment, I used it on my son when he was 3 months old and had a really bad diaper rash. A good way to get neosporin on without rubbing it in is to warm it up to body temperature. It becomes really runny when warmed up. DONT use a microwave or any other artificial device. Warm water works as long as its body temperature. Use a non latex rubber glove or something smooth and plastic that is non abrasive or will leave foreign matter in the wound. Ive used this method on kitten that have been attacked by raccoons.