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Let me preface by saying this, I used to be in the pet food industry both as a feed/pet store owner and as a sales rep for a pet food distribustion company that had sold and distributed 8 lines of food from Iams/Eukanuba to Merricks, Nutro, and Blue Buffalo among others.
Now, what I would always tell my customers at my store was this: If it's not broke dont fix it. You stated that your dogs like Purina One. Then I'd say right on! Then stick with it.
The thing to remember is that neither you or me have to eat it. Since your dogs do, then they should have the most say so. They next biggest "influence" in your decision is price. No matter how great the food is, and how many people tell you need to feed better food, if you cant afford it, you cant afford it. Some dog food can get very expensive. Natural Balance's Bison and Sweet Potato, which is grain free and a limited ingredient diet goes for abour $55.00 for a 28# bag of food. Orijen goes for about $60 for a 28# bag and I saw California Natural's new Venison formula for $70 for a 28# bag. These are considered some top of the line brands and dont include tax!
So, what I would do is research how to read a dog food panel correctly (Dr's Foster and Smith's website has a great article on how to read them), go to the companies websites, and start looking around to see what stores in your area offer. Then plan a budget that you can stay in on a consistent basis and find the best food that you can afford to feed. The "best" food is all subjective and pet food companies spend oodles of money of marketing and misdirecting the consumer. The "best" food to me is the one my dog likes, eats well, does well on it and is one that I can afford no matter where I buy it.
As for me, I have eight dogs, and from being in the industry, I was able to feed the" best" but cost now is a big factor. Im lucky enough to belong to Costco and feed Kirkland adult ( lamb) dog to 4 of them it is $25 for a 40# bag. Three are small guys and have trouble with the larger kibble and I was able to feed Kirkland's small bite/small breed until I moved and since my new Costco does not carry the small bite, the little guys get Natural Balance Ultra in Small Bites. My other two have sensitive skin and one of those has a sensitive stomach. They were getting Natural Balance Bison & Sweet potato, but since I can't afford to feed that any longer, Im lucky enough to get a grain free through my Coscto. Nature's Domain Salmon Formula. It is $32 bucks for a 35# bag and Costco just got in the turkey formula that as $27 for 35#'s.
IMHO, Costco's dog food is the best for the price. It "reads" extremely well and the price is very affordable.
I will note here that Diamond maufactures Costco's food and Taste of the Wild is Diamonds "High end" range of food. Diamond also makes other foods labled Diamond, and Premium Edge. The Premuim Edge label are similar to Costco's and Diamond can be found at feed stores as well. Diamonds Chicken Formula and Lamb Formula's are both quite decent and a good bang for your buck.
As for foods that I can recommend to look at are:
Sold Gold-Hund-N-Flocken (great food), Natural Balance (one of the best and most consistant on the market), Taste of the Wild (unique flavors), Artemis, Merrick's, Halo, Blue Buffalo ( I will note here that in my experience, while Blue Buffalo is a great food, the palatability is not that great unless you feed the grain free line), Ziwi Peak, Honest Kitchen, Wellness ( Im on the fence with this line-mostly cost vs. ingredients), I'll throw this one out-Canidae, but I have real issues with this food and it's company. It used to be a real decent food, but the company has changed and while it's ok and Costco and Diamond and it's brands make a better food for much cheaper. I also have seen great results from dogs on Iams and Science Diet. Dont waste your time with Eukanuba. They want way to much for what they offer.
Tractor Supply has one called 4health-I think it's "their" label and it reads nicely and is easy on the pocket book ($25 maybe $30 for a 35# bag) compared to some of the ones I named.
Hope this helps you out and to your question as to how much to feed your Border Collie, with any food, follow the companies feeding guidelines on the label.