I'm getting my chicks in a few days (omg, I just can't wait) and I'm setting up the brooder and testing the heat lamp....I've read that infrared bulbs don't heat the area, they heat the object?? I'm confused by this. I bought an infrared bulb and have been testing it to get it to 95 and it seems that I have to have the bulb about 7 feet from the bottom of the brooder to obtain this temp. So I figure at this rate, I'll have to have it hanging up in the garage rafters in 2 to 3 weeks to have it down to 80. Could it be that the infrared bulb is concentrating on the thermometer and that it's not really 95 in the brooder. Today it's only about 73, so it's not like the outside temp is adding to the heat. Should I just buy a regular red heat bulb?