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Until hatcheries adopt the "EE" designation for these perfectly good mixed breeds, and take the trouble to differentiate them according to breed standards, this silly mixup will continue to occur. And people will feel they have been "taken" to some degree, by the seller, when in fact the seller was equally "taken" in most cases.
When I bought my EE's, the feed store had posted the flyer they got from Ideal, calling them Ameraucanas. I spoke with the manager, who I'd known for years, and who does not have chickens, and he had no idea about EE's; I also taught him how to sex a Barred Rock chick. This store is primarily a hardware store and he knows that business well; chicks are just a seasonal sideline. I assume this situation is common.
Perhaps the hatcheries persist in perpetuating this misconception because a little investigation will reveal the difference in quality between hatchery and breeder birds. In truth, many or most people will prefer hatchery anyway -- they often just want a good price for eggs, meat, pets and/or eye candy, and aren't interested in breed standards.