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Why do you not like Purina? I'm a chicken owning newbie, and that's what I use, so is there something wrong with it?
Purina Chicken Feed is soybean based and has no animal protein in it.
Soy isn't the best thing for your chickens to eat. A lot of breeders myself included have found if you feed a feed that is soy based with no animal proteins in it you will tend to have poor hatch rate and fertility problems in your roosters.
Chickens need some animal protein in there feed also animal proteins is easier for poultry to digest than a plant protein.
Chris