I came here first because my 'Net searches for information about building coops more often than not hit on links to the coops forum. I spent a lot of time copying coop features and even though the first plans I found i could use weren't here on BYC, I noticed the other forums once I bought my chicks.
There was enough information to keep me here, as most of what I wanted to learn was presented in question & answer format, as others asked and SO many helpful people responded.  I began to notice two things: answers from certain, knowledgeable members were presented in a manner I could easily understand, and there was a lot of humor interwoven in the posts.
Ahhhh, humor.  Life is just funny.  I use humor in a lot of dark places, so I was easily drawn to the posts of people who also saw and expressed amusing viewpoints at the same time they imparted useful information.  And to discover humor in keeping chickens!
I would not have been able to do as well by my chickens without BYC.  I learned how to fix my mistakes, how to prevent some, and what a wonderful collection of warm-hearted, helpful people there is, here, to help, support, and occasionally poke fun at other like-minded folks.  I was accepted.  And soon enough, my experiences were enough to help others now and then.  Very rewarding.   
I continue to participate to "pay back" into the Chicken Cosmos for what I've deducted from it.